ABOUT US

Our Story

Founded in 1991, Bai Tho Tourist Transportation Company was among the first pioneers to operate boat tours on Halong Bay. We proudly introduced both luxury day cruises and overnight cruises, opening the way for travelers to truly experience this UNESCO World Heritage Site from the water.

From our humble beginnings with just a few small wooden boats offering simple daily trips, Bai Tho Junks has grown into one of the leading cruise operators on Halong Bay, welcoming thousands of guests from around the world each year.

Our fleet carries the essence of traditional Vietnamese design—distinctive shapes and wooden details that have graced the bay’s landscape for centuries. Today, Bai Tho Junks continues to honor that heritage while blending it with modern comfort and professional service.

With more than 30 years of experience, we remain dedicated to preserving the spirit of the bay, offering authentic journeys, and creating memories that last a lifetime.

INSPIRED BY TRADITION

Bai Tho Junks, was founded by Madam Vu Thi Bich Hong and her husband Mr Pham Van Hoa. With a lifelong dedication to developing tourist boats that showcase the beauty of Vietnamese craftsmanship, they have created an unparalleled experience for travelers. Their passion for building traditional cruising boats has not only preserved the cultural heritage of Vietnam but has also brought immense joy to countless explorers.

The name “Bai Tho” holds significant meaning for the founders, as it is derived from the Bai Tho mountain, a renowned tourist destination in Halong city. This majestic mountain offers breathtaking panoramic views of both Halong Bay and the city itself. By choosing the name Bai Tho, the founders aim to capture the essence of beauty and awe-inspiring landscapes that define their brand.

By blending modern comfort with traditional charm, Bai Tho Junks offer a unique opportunity for travelers to immerse themselves in the stunning landscapes and rich history of Halong Bay. It is their commitment to excellence that has made Bai Tho Junks a sought-after choice for those seeking an unforgettable adventure in Halong Bay, Vietnam

A New Chapter – Aime’e Cruises

In 2025, Bai Tho Junks proudly introduces Aime’e Cruises – a new masterpiece that marks the evolution of our legacy. With only 29 suites, Aime’e redefines luxury on Halong Bay through the concept of “Refined Luxury”, combining modern sophistication with the timeless spirit of Bai Tho.

Designed in an Indochine style, Aime’e Cruises harmoniously blends French elegance and Vietnamese charm, offering spacious cabins, curated dining experiences, and premium facilities such as a sky bar, spa, gym, and private lounges.

Aime’e is more than just a cruise – it is the next chapter of Bai Tho’s 30-year journey, carrying forward our tradition of heartfelt service while elevating the experience to new heights. With Aime’e, we look ahead to the future of Halong Bay cruising: intimate, sophisticated, and unforgettable.

The Team at Bai Tho Junks

From humble beginnings in 1991, Bai Tho Junks has etched a rich legacy in the annals of Halong Bay cruise tour operations. Positioned as the first to pioneer overnight cruises on the iconic bay, our journey has been one of innovation, commitment, and a relentless pursuit of offering an unmatched experience.

We proudly operate four distinguished sub-brands: Victory Cruise, Victory Star Cruise, Treasure Junk and Aime’e Cruises. Each vessel is crafted with respect for traditional Vietnamese design, while thoughtfully equipped with modern amenities to ensure both comfort and safety for our guests. The authentic detailing, combined with warm and personalized service, allows travelers to immerse themselves in the local Vietnamese spirit without compromising on luxury. A highlight of every voyage is our authentic Vietnamese cuisine, carefully prepared to bring you the true flavors of the bay.

Looking back on a journey that began more than three decades ago, we take great pride in our pioneering role and the reputation we have earned. At the same time, our eyes are set firmly on the future. With an unwavering commitment to delivering unique, seamless, and memorable experiences, Bai Tho Junks continues to evolve, pushing the boundaries of what a Halong Bay cruise can offer.

Our Brand

Frequently Asked Questions

When was Bai Tho Junks founded?

Bai Tho Junks was founded in 1991, making us one of the pioneers of Halong Bay cruises with over 30 years of experience.

What makes Bai Tho Junks different from other cruise operators?

We combine authentic Vietnamese boat design with modern comfort and personalized service, offering a balance of tradition and luxury that reflects the spirit of Halong Bay.

Which cruise brands belong to Bai Tho Junks?

We currently operate four sub-brands: Victory Cruise, Victory Star Cruise, Treasure Junk and Aime’e Cruises —each offering distinctive experiences while sharing the same heritage of Bai Tho.

What is Aime’e Cruises?

Launched in 2025, Aime’e Cruises is the newest and most luxurious member of the Bai Tho family. With only 29 Indochine-style suites, Aime’e embodies the concept of “Refined Luxury”, blending French sophistication with Vietnamese charm.

How is Aime’e Cruises different from other Bai Tho Junks boats?

While our traditional junks preserve the heritage of Vietnamese boat design, Aime’e Cruises elevates the experience with modern facilities such as a sky bar, spa, gym, and exclusive lounges—yet still carries forward Bai Tho’s 30-year legacy of heartfelt service.

What type of experience can I expect on board?

You can enjoy authentic Vietnamese cuisine, comfortable cabins, and curated activities such as kayaking, cooking classes, tai chi, sunset parties, and squid fishing.